Promises to Keep

Spend enough time on interstate highways and you are likely to see a semitrailer bearing the slogan “Helping the World Keep Promises.” The slogan is the registered trademark of Old Dominion Freight Lines. The people who came up with the slogan deserves whatever reward they received for that piece of work. It’s a clever reminder that Old Dominion is successful when the customer is successful.

As 2019 begins we are may find ourselves making resolutions—essentially promises to ourselves. We will also hear a lot about promises in the long months between now and the next U.S. elections. The fortunes of politicians rise and fall with the voting public’s perceptions of how well they have kept their promises or how well they will be able to keep them in the future.

Freelancers are promise makers and promise keepers. Our fortunes rise and fall with our clients’ perceptions of how well we are able to deliver the quality of work that is promised on the schedule that is promised. As someone who has also hired and supervised many freelancers, I know how hard freelancers work to keep their promises. I’ve needed to extend clemency on a few occasions when a freelancer has run into difficulties. On even fewer occasions I’ve needed to pick up the pieces resulting from a complete failure.

May all the freelancers whom I have the pleasure to know be successful in gaining opportunities to make promises in 2019. May you be wise and courageous in the challenges you accept. May you be successful in keeping promises, both to your clients and to yourselves. Finally, may your clients show their appreciation of your work with both praise and just compensation.

Best wishes for a peaceful and prosperous 2019.

Photo by Natubico [CC BY-SA 4.0 (], from Wikimedia Commons

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